VOYR: Kanye West and Jay-Z “Watch the Throne” Tour Behind-the-Scenes Episode 8
By Aymen Ahmed / Interviews / January 6, 2012 / 3337 Views

In the last episode of their Watch the Throne series, VOYR speaks of the successes attained from the tour and the VOYR Project. It highlights the intertwining of social media with entertainment through "content, context and advocacy," with the synthesis of artist, brand (in this case, partnership with Jeep) and fan through technology. Check the clip for a view of the various array of impressive statistics the record-breaking tour conjured up both online and throughout the 25 dates across North America.

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  • Dodgyfeats

    sooooo basically you just linked us an advertisement for Jeep ...

  • scotterpop

    i had no idea jeep had any connection with WTT...

  • http://twitter.com/solozeee mr solo dolo

    i feel cheated......

  • http://twitter.com/tarekboo tarekboo

    This is so gay! Now those assholes celebrate theriselves for fucking with all the dumb hiphop fans, who
    got fucked by the industrie. Blahblahblah Mio Pageimpressions for Jeep,
    go fuck yourself. Jeep sucks, nobody wants to drive such a wackass
    vehicle, the advertisemt sucked big time... no one cares about sponsors, fuck jeep and fuck voyr!

  • rororono zoro

    I'm glad I didn't pay 5 bucks to watch Jeep tell me old news.

  • http://vimeo.com/cafeglow CafeGlow

    This is the only part of the tour that COMPLETELY failed. They should have just taken some young dope filmmakers off of Vimeo on tour and made a fresh ass video diary.

  • james

    take it easy

  • Jheid740

    calm it down buddy